Web Optimization

Trade Name Management	Search Engine Marketing	Web Optimization	Micro Site Development
Mystery Shopping	The Education Network	Real-time Reporting	Virtual College Tours
Hot Transfers	Student Blogging	Premium AOR Services	Online Lead Generation

In most cases, many businesses already have web presence but need to optimize or increase web visibility to take full advantage of the internet. To address this, Innovation Ads implements a number of strategies:

• Microsite Development - We build and manage microsites that leverage your school's content in order to improve your web presence and drive more organic traffic to your landing pages.
• Search Engine Optimization - Our team of highly qualified content writers and search engine analysts works hard in order to ensure your site ranks organically.
• Online Video Advertising and Product Placement - We work hand-in-hand with you to develop, produce, and host online videos. Our video hosting platform and production studio minimize the cost you incur, and maximize your virtual profile and ROI.
• Content Generation-Innovation Ads’ unique Content Management System (CMS) allows us to quickly and easily create micro-sites. In addition, Innovation Ads’ CMS allows the Company’s team of AP qualified writers to edit, refresh and upload content on a daily or as-needed basis—a feature that will greatly increase the organic web presence of the University, and facilitate Search Engine Optimization.

By employing these strategies, we increase traffic to your site, helping convert your traffic into acquisitions and revenue.

Contact us today to learn more about enrollment marketing.