Innovation Ads to Launch TUI University Enrollment Campaign

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Innovation Ads, Inc., to Launch TUI University Enrollment Campaign

NEW YORK, Dec. 28 — Innovation Ads, Inc., a provider of enrollment management solutions for colleges and universities, announced today that it will launch a comprehensive enrollment campaign for California-based TUI University in January. Innovation Ads (www.innovationads.com/press), which is now TUI University's advertising agency of record, will leverage its multichannel Direct Response Enrollment Marketing Network of proprietary and affiliate education-based portals and leading-edge technology to drive more student enrollments at the California-based online university's undergraduate and graduate programs.

As part of its work with TUI University, Innovation Ads has developed a comprehensive media plan that includes a range of marketing materials and advertising on television and the Web. Innovation Ads will also tap The Academic Advising Center (TAAC), the company's academic center staffed by enrollment specialists, to assist prospective students in applying to TUI University. By drawing on its expertise and proprietary technology, Innovation Ads will increase enrollment at the university at a lower cost per start.

"TUI University is pleased to collaborate with Innovation Ads to expand the recruitment of new students," said Dr. Yoram Neumann, President and Chief Executive Officer of TUI University. "Our shared goal for TUI University will allow the university to continue its long term commitment to be responsive to the educational needs of diverse learners".

TUI University, formerly Touro University International, is a leading online postsecondary university, regionally accredited by the Accrediting Commission for Senior Colleges and Universities of the Western Association of Schools and Colleges. Its technology-enabled online learning model and solutions provide a convenient, cost-effective, and high-quality education with programs that lead to bachelor's, master's, and doctoral degrees in business administration, health sciences, education, and information systems.

About Innovationads.com

Innovation Ads is a comprehensive enrollment management solutions provider. The company helps colleges and universities to generate applications and enrollments by leveraging a network of more than 600 proprietary and affiliate Internet portals, the second-largest DRTV media buying capacity in the country, The Academic Advising Center, and proprietary enrollment management software. Innovation Ads is headquartered in New York, New York.

Web site: http://www.innovationads.com/press

Patrick Sutton, VP Marketing, Communications & Enrollment Management, Innovation Ads, Inc., +1-212-509-5218, Ext 214, or Fax, +1-646-452-8607, PatrickS@innovationads.com